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Identify the right performance indicators
Select meaningful metrics: Collect metrics that accurately capture your service’s ability to deliver the outcomes your users expect. These might include adherence to design standards and privacy legislation, site/app performance, security benchmarks or tasks completed by users.
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Measure, report and improve according to strategies
Measure against the Data and Digital Government Strategy: Ensure your service meets the Data and Digital Government Strategy. Consider how information you collect and report could improve your service in line with the Strategy’s implementation plan.
Apply benefits management: All digital and ICT-enabled investment proposals must define their purpose, outcomes and methods for measuring, monitoring and optimising them. Find out more in the Benefits Management Policy.
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Criterion 10 – Keep it relevant
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First Nations Australians
Respect family structures
Be aware of and respect family structures and the dynamic and complex nature of Aboriginal kinship relations. Collaborate and co-design with Elders and other First Nations Australians throughout the Service Design and Delivery Process.
Recognise that some information may not exist:
Support users to complete their service by providing clear explanations and instructions up front. Advise the user on the documentation they will Ensure your information is easy to read and navigate by screenreaders by making the information architecture as simple as possible. Tag and code headline types appropriately to support those with vision impairment.
Use visual communication tools
Include visual ways of communicating as a supplement to wordy paragraphs and visual cues that are meaningful from a First Nations perspective.
Respect privacy
Only request information that is legislatively required and avoid unnecessary additions. Acknowledge that trust may be lacking and be transparent about what the information will be used for and who can access it.
Use culturally safe language
Consider how chatbots and staffed chat functions can use cultural appropriate language that is outside of everyday “western norms”. For example, “are you living with extended mob?”.
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Deaf or hard of hearing
Use interpretation technologies
Where available, consider how you can take advantage of best practice and leading technologies for Auslan interpretation (i.e. PiP solutions)
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When and how to apply
When to apply
Apply Criterion 10 during Beta and Live phases to test the effectiveness of your improvements with users.
Consider this criterion across the Service Design and Delivery Process to ensure your service remains fit for purpose.
How to apply
Questions for consideration:
- what is outdated or needs improving?
- what is and isn’t working?
- what feedback has been received?
- how will changes be communicated?
- how do improvements align with the performance indicators set?
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Your responsibilities
To successfully meet this criterion, you need to:
- improve your service across its life
- schedule regular assessments
- communicate service upgrades
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Improve your service across its life
Make improvements: Increase people’s use of the service by continuously optimising performance, enhancing security, introducing relevant feature, addressing bugs and increasing compatibility. Use metrics you identify in Criterion 9 (‘Monitor your service’) to reveal the biggest opportunities for impact and ground improvements in evidence. Provide adequate training and materials for staff to support change.
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Schedule regular assessments
Undertake assessments: Define the goals and scope of your assessment then observe performance and experience over time. Performance metrics might include load times, responsiveness or bottlenecks. Experience metrics might include entry/exit points, dwell time or task abandonment. Ongoing monitoring should be part of your business-as-usual and a detailed review part of your regular service evaluation.
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Communicate service upgrades
Communicate the change: Develop a communication plan for how, when and through which channels to share updates and findings with your users. When writing your content, show how your users’ feedback informed the actions you have taken. Highlight key achievements or milestones reached and use real-life stories to demonstrate how users shaped change.
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Back to the Digital Service Standard
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Next page: Meeting the Digital Service Standard
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Domestic violence survivor-victims
Provide visibility of who has access
Consider providing users with a clear and easily accessible list of who can access the service and who will be notified of any changes (e.g.
change of address). Give users the choice of when and how they receive government communications and make it easy to change, in the event they need to do it quickly.Make it easy to remove multiple users
Support survivor-victims to remove multiple users from accessing a shared government service or account. Consider how a user can do this
in a privacy enhancing way, so as not to unnecessarily trigger or notify other users.Support ‘quick exit’
Consider the use of ‘quick exit’ buttons within your digital service to help re-direct users to other digital pages if they are in an unsafe environment.
Clearly communicate tasks and actions
Only request information that is legislatively required and avoid unnecessary Use simple steps and actions to clearly communicate what is required and limit the impacts on survivor-victims. Consider the use of checklists and easy to follow formats to avoid decision fatigue and to support the survivor-victims to complete the service.
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Neurodiversity
Keep interfaces and interaction patterns predictable
Be clear on the expectations and next steps by letting users know exactly what will be required of them ahead of time. Consider using consistent designs and patterns to support a seamless transition within the service.
Make users feel welcome and accepted
Cater to different learning styles and preferences by offering supplementary options to text, such as audio and visual formats and through pictures or images. Allow users to customise their interface by changing scheme colours, etc.
Simplify the language and service
Simplify language to make it easy to understand and follow without being condescending or minimising the user. Break up tasks into manageable sections and allow forms to be saved and returned to at a later time.
Communicate status
Support users to track the status of their digital services and interactions by communicating status information. Proactively remind users to finish tasks, using alerts and notifications, if paused part-way through.
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Connect with the digital community
Share, build or learn digital experience and skills with training and events, and collaborate with peers across government.