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Uphold digital rights: Consider how your service might impact the digital rights of your users. Build with pre-emptive measures in mind (such as net neutrality, access to information without censorship and freedom of online assembly). Identify users facing greater personal risks and ensure they’re provided with the means to access, communicate and contest the service transparently or anonymously. If rights are breached, move quickly to implement changes that prevent future harm.
Consider flow-on effects: Consider the implications of your service beyond its immediate impacts. Workshop environmental, economic or social impacts and undertake scenario planning to explore unforeseen issues and opportunities.
Understand privacy impacts

Undertake a Privacy Impact Assessment: Undertake a Privacy Impact Assessment to capture issues. Mitigate unwarranted and unauthorised surveillance, data collection and malicious data breaches, and share these actions with users.
Obtain consent: Where required, seek and obtain informed consent from users prior to collecting, storing or disclosing any of their data. Consider opt-out options and build your service to require as little user data as possible.
Be transparent: Communicate how data your service will be used or may be used in the future at the time of consent. This includes how it may be shared with other people or between services and secondary or less obvious uses.
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